Does the public care about #EthicalPron? This was the question educator and author Rich Moreland asked in a recent round of “person on the street” interviews he conducted in the Washington D.C. metro area.
Moreland interviewed thirty women and men, with ages ranging from 19 years to 74. Each respondent was asked for a definition of #EthicalPron, as well as any subsequent thoughts or discussion. From dismissing #pron as an addiction to branding “#EthicalPron” as a contradiction in terms, the results showcase a deep disconnect between the public’s understanding of adult content production and actual industry practice.
“Overall, most people were genuinely puzzled by the term,” Moreland reported in his write up on Ethical.Porn
. “Some respondents dismissed ‘#EthicalPron
’ as an oxymoron.”
contributors at its most essential, adult content that is consensual and transparent, is created in an environment that emphasizes safety and respect, and does not contribute to wider social inequalities via troublesome post-production marketing is ethical. Elements like tenor and intensity, sex acts being depicted, or production value do not preclude content from being ethical. Respondents however associated “ethical #pron” with everything from a leftist political agenda to degradation of women.
Moreland’s findings suggest “‘#EthicalPron does not resonate broadly with the public.”
Ethical.Porn Mission Statement — Transcend Genre. Emphasize Consent. Start A Conversation.
is a platform for complex, critical, ongoing discussion of “ethical” as it pertains to adult content production — one that transcends notions of “correct” sexual expression or genre and emphasizes multifaceted standpoints, as well as consent.